Adverts will have visual filters applied so viewers can experience macular degeneration and cataractsTV viewers will have the opportunity to experience what their sight would be like with various eye conditions on Monday night when Channel 4 airs a unique advert break.The broadcaster will show five commercials that will have different visual filters applied to them so the viewer can understand how their eyes would be affected by the most common eye conditions in the UK. Continue reading…
Via: Channel 4 adverts to show viewers different sight loss conditions
Categories: English News