{"id":14809,"date":"2017-11-11T22:17:52","date_gmt":"2017-11-11T21:17:52","guid":{"rendered":"https:\/\/theworldwidejournal.com\/2017\/11\/11\/sur-internet-les-grands-acteurs-se-detournent-du-mythe-de-la-personnalisation\/"},"modified":"2017-11-11T22:17:52","modified_gmt":"2017-11-11T21:17:52","slug":"sur-internet-les-grands-acteurs-se-detournent-du-mythe-de-la-personnalisation","status":"publish","type":"post","link":"https:\/\/theworldwidejournal.com\/?p=14809","title":{"rendered":"Sur Internet, les grands acteurs se d\u00e9tournent du mythe de la personnalisation"},"content":{"rendered":"<p>La publicit\u00e9 en ligne ne nous cherche plus nous, internautes uniques dans l\u2019oc\u00e9an des logs, elle cible les cohortes auxquels nous correspondons : cohortes d\u2019\u00e2ges, de revenu, de r\u00e9sidences, d\u2019int\u00e9r\u00eats\u2026<br \/>\nVia: <a href=\"http:\/\/internetactu.blog.lemonde.fr\/2017\/11\/11\/la-personnalisation-un-mythe\/?xtor=RSS-3208\" target=\"_blank\">Sur Internet, les grands acteurs se d\u00e9tournent du mythe de la personnalisation<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La publicit\u00e9 en ligne ne nous cherche plus nous, internautes uniques dans l\u2019oc\u00e9an des logs, elle cible les cohortes auxquels nous correspondons : cohortes d\u2019\u00e2ges, de revenu, de r\u00e9sidences, d\u2019int\u00e9r\u00eats\u2026 Via: Sur Internet, les grands acteurs se d\u00e9tournent du mythe de la personnalisation<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-14809","post","type-post","status-publish","format-standard","hentry","category-french"],"_links":{"self":[{"href":"https:\/\/theworldwidejournal.com\/index.php?rest_route=\/wp\/v2\/posts\/14809","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/theworldwidejournal.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/theworldwidejournal.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/theworldwidejournal.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/theworldwidejournal.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=14809"}],"version-history":[{"count":0,"href":"https:\/\/theworldwidejournal.com\/index.php?rest_route=\/wp\/v2\/posts\/14809\/revisions"}],"wp:attachment":[{"href":"https:\/\/theworldwidejournal.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=14809"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/theworldwidejournal.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=14809"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/theworldwidejournal.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=14809"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}